During my junior year of college, I was selected to represent NEON as a College Ambassador on Emerson College’s campus, and had the privilege of diving straight into the heart of theatrical marketing to bring NEON's theatrical releases, distinctive catalogue, and overall brand to life across the Greater Boston area.

From pitching guerrilla marketing ideas with other student ambassadors across the country to establishing partnerships with local theaters, academic departments, and student organizations on campus, I helped lead dynamic, student-driven campaigns and publicity stunts that turned advanced screenings of NEON's titles into must-attend campus events!

Film titles and campaigns worked on include:
- Steven Soderbergh's, Presence (2024)
- Osgood Perkins', The Monkey (2025)
- Finn Wolfhard and Billy Bryk's, Hell of a Summer (2023)
- Mike Flanagan's, The Life of Chuck (2024)